Follain – the gold standard for clean beauty


For the past 6 months or so, I have been really into cleaning up my beauty routine. However, I’ve noticed that while a lot of brands claim to be “clean,” there is a lack of standardization on what constitutes clean. To find products that are truly clean, I’ve turned to Follain as the gold standard. Follain is a store that curates the best in clean, non-toxic skincare and beauty. They have a list of 30+ ingredients that they will not allow in any product, and as new research comes out, they will reevaluate all of their products and take things off the shelf that they feel no longer meet their standards. Follain carries some of my favorite clean brands, such as Indie Lee and Ilia Beauty. I’ve been thrilled with everything I have from Follain, and I can honestly say that my skin has never been better. For me, clean beauty is my new touchstone, and I’m so excited to share some new-to-me products as well as some well-loved favorites that are all available at Follain! Also, you can use my code ALOVELYMOMENT10 at checkout for 10% off your order!

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